Brief
The One To One Dental Clinic is a leading private dental clinic in London's Harley Street. Creative Heights were asked to visit & review how the image of the clinic could be improved both online & through it's printed material to fulfil 3 important roles;
  • alerting customers & potential customers to the dedication & professionaism of the clinic
  • awareness to customers of the clinics full range of services
  • increasing bookings at the clinic

Solution
As many of the clinics competitors advertise their professionally designed websites heavily on internet search engines, it was quickly established that One To One Dental needed a similar online presence too. A new website was of high priority, backed up with a search engine marketing campaign, closely followed by a redesign of the clinic's stationery & promotional items.


What we did
The Clinic had an existing logo which we decided to amend to make consistent with the newly agreed colour scheme of black, white & red. This logo was to be the focal point of the new branding, which then allowed us to;
  • Agree global branding principles
  • Apply these principles across a new website
  • Perform website search engine optimisation
  • Apply the branding principles across stationery items
Creative Heights were also responsible for the print management & all necessary project management.

view the One To One Dental Clinic website

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